And finally…

an ad campaign that made me feel good!

There are lots of goodies in there: check out the Evolution film, the true colours campaign for the self-esteem fund, and the pro-age commerical, among other things.

Wikipedia has information about the commercial, and a warning that Unilever’s quite the hypocrite. A much better critique of the campaign is at Salon, and Twisty has a word that describes things like this: ’empowerful’.

It’s still a feel-good campaign, innit?


4 Responses

  1. I love the Dove commercials. I know that I’m cheating on my cynicism and I know that this is the company which owns AXE as well, but I cant help but whoop at the wonderliciousness of the commercials.

    (My personal favorite is the pro-age ads)

  2. where art thou?

  3. Just to second A. Smith

  4. 🙂 yay!

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